Flexible Packaging Offers Beneﬁts for the Produce Sector
If you’re in the produce industry, you know how detrimental wasted product is to your business. During the shipping process, food can deteriorate or be compromised by moisture or other contaminants. Advancements in the ﬂexible produce packaging space offer shelf life extension, increased food safety, and convenience for consumers.
If you’re not using ﬂexible produce packaging, you could be missing out on cost savings and other beneﬁts. But, what is ﬂexible packaging and do you really need to invest in it? Let’s take a closer look.
What is Flexible Packaging?
Before you decide whether ﬂexible produce packaging is right for you, we need to deﬁne what it is. Flexible packag-ing is made of a bendable material — such as a plastic or biodegradable ﬁlm — that offers exceptional protection and maximum convenience. This material can be made into different shapes — such as pouches, bags, and more — to protect your products, lower waste, and help boost sales.
Beneﬁts of Using Flexible Produce Packaging
We’ve mentioned a few of the beneﬁts of using ﬂexible produce packaging above. However, how do you know if it will really make a difference for your business? Let’s dive into the speciﬁcs
Shelf Life Extension and
Enhanced Food Safety
Flexible packaging can protect your products from factors that degrade their freshness and shelf life. It’s a great barrier against oxygen, moisture, light, and microorganisms. As you may already know, these factors can cause oxidation, spoilage, discoloration, and contamination. Instead of selling loose produce, packaging them with a ﬂexible material can drastically reduce the amount of food waste your business creates.
Convenience and Ease of Use
Nowadays, consumers want the most convenient products available. According to a recent report, 83% of consum-ers say convenience while shopping is more important to them now than compared to ﬁve years ago. Flexible packaging is a great way to increase convenience and encourage more sales for your brand.
Flexible packaging is lightweight and can be easily carried or transported, making it convenient for consumers to take produce on the go. Many packages also include resealable closures, which increases the functionality of the product. Additionally, the ﬂexible nature of the packaging allows it to ﬁt into various storage spaces, making it easier to organize and store produce.
Flexible packaging requires less energy to manufacture and transport, making it one of the most environmentally friendly packaging materials on the market. Oftentimes, it’s also recyclable and made from renewable materials, which boosts product appeal to environmentally-conscious consumers.
With loose produce in stores, it’s difficult to get your brand name in front of consumers. Using ﬂexible packaging allows you to print your branding on the package, which boosts brand awareness.
Work with PPC Flexible Packaging for Your Produce Packaging
Want more information about ﬂexible produce packaging? Contact the experts at PPC Flexible Packaging. We’ve worked with hundreds of customers to help them get the right packaging for their operation. We’d love to help you as well..
Headquartered in Buffalo Grove, Illinois, we’re a premier high-quality ﬂexible packaging manufacturer. Our dynamic team of design and packaging professionals are dedicated to providing creative packaging solutions for businesses in a wide range of industries. With 14 plants, 32 high-deﬁnition ﬂexographic printing presses, and over 1,600 employees, we’re uniquely positioned to quickly design and manufacture your next project.
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Ready to learn more about what we can do for you? Reach out to us today.